The Japanese market can be highly profitable. Large numbers of foreign companies are eager to set up shop in Japan. Some succeed, many don’t.
To succeed in Japan, product quality must be very high. Even when it is, there are so many obstacles and hurdles (strict regulations, reluctance of Japanese businesses to work with small non-Japanese companies, long bureaucratic process in authorizing the sale of a product in Japan, etc.) one must jump over in order to gain access to the Japanese market product quality can seem to be one of the minor ones.
Who are the prospective business partners, what is the correct approach strategy, how do you set up a meeting, what do you say once you meet?
Let JapTrans pave the road for your product, company and yourself all the way to the hand shake (or bow) and successful conclusion.